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基于关系资本的成长性中小企业关系资源整合能力的研究
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摘要
中小企业在我国经济发展中起着不可低估的作用,为中国调整经济结构、提供就业岗位和技术创新起着日益重要的作用,已成为我国经济的活力之源。但是在市场竞争愈加激烈的今天,中小企业的发展却面临着前所未有的难题。与大企业相比,中小企业在营销能力、资金运营能力、人力资源管理能力等方面存在着较大的差距。导致中小企业如果独自发展,将会在人才、技术、管理上遇到很大困难,从而陷入发展困境。有些中小企业选择构建、积累关系资本,使自己存在于关系合作网络中,通过合作来整合优势资源,获取企业成长所需的资金、人员、信息、服务、建议、知识、机会等,提高中小企业的核心竞争力,降低企业风险,克服困难,从而谋求企业的共同发展。
     目前关于成长性中小企业如何进行关系资本构建的研究还很少涉及,研究界对于大企业如何在网络中获取资源要素,建立竞争优势研究较多,而对于处于劣势的中小企业应该具备何种能力去构建怎样的关系资本以建立自己的竞争优势的研究甚少。本文通过对关系资本相关理论的综述,界定了关系资本的内涵为关系资源整合能力;确定了关系资本构造因素变量;通过对中小企业成长绩效相关理论的综述,提出了中小企业成长的绩效指标;建立了成长性中小企业关系资本构建的模型。本文以成长性中小企业为调查对象,利用结构方程的方法进行了实证分析,对建立的模型进行了检验,得出研究结果。
     本文认为通过构建关系资本、提升企业的关系资源整合能力的方式是促进中小企业成长的有效途径。可以通过建立信任、提高企业所在网络位置的中心度、丰富企业拥有的异质资源数量、增加入际情感紧密程度去构建关系资本。促进中小企业的成长,提升关系资源整合能力主要在于提高企业的信息获取能力、资源调动能力、网络影响力、人际关系协调能力和价值要素的创新组合能力。
Small and Medium Enterprises play in economic development can not be underestimated, as China adjust economic structure, providing jobs and technological innovation play an increasingly important role, has become the lifeblood of our economy. But increasingly fierce competition in the market today, the development of Small and Medium Enterprises are facing unprecedented challenges. Compared with large enterprises, Small and Medium Enterprises in marketing, finance operations capabilities, such as human resource management there is a big gap. Led to the development of Small and Medium Enterprises, if alone, would be in personnel, technology, management has been difficult to develop into a predicament. Some Small and Medium Enterprises Select construction, accumulation of relational capital, exist in relation to their co-operation network, integration of advantageous resources through cooperation, the funds required for business growth, personnel, information, services, advice, knowledge, opportunities to improve Small and Medium Enterprises core competencies, reduce business risk, overcome difficulties, to seek common development of enterprises.
     Currently on the growth of Small and Medium Enterprises how to build relational capital research has rarely, the research community for large enterprises to acquire resources in the network elements, build competitive advantage of more, and for small and medium enterprises at a disadvantage which should have capacity to how to build relational capital to create their own competitive advantages of little. Based on the overview of the theory of relational capital, defined as the relationship between relational capital resources, ability to integrate content; determine the relationship between factors of capital structure variable; growth performance of Small and Medium Enterprises through a synthesis of theories put forward indicators of the growth of Small and Medium Enterprises; established growth model for Small and Medium Enterprises build relationship capital.In this paper, growth of Small and Medium Enterprises for the survey, using structural equation methods to the empirical analysis, the model was tested, the study results.
     By building this relationship that the capital resources to enhance relationship between business integration approach is an effective way to promote growth of Small and Medium Enterprises. Can build confidence, improve enterprise network location where the center of degrees, a rich number of enterprises have heterogeneous resources, increasing the degree of close interpersonal emotions to build relational capital. Promote the growth of small and medium enterprises to improve relations between the major resource integration is to improve enterprise information access capabilities, resource mobilization capacity, network influence, interpersonal relations, coordination and value the innovative combination of capacity factor.
引文
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