基于供应链回购契约的两阶段订货策略研究
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摘要
鉴于产品市场的不确定性,供应商的回购承诺对于销售商来说是一个降低风险的重要策略。基于回购契约,考虑策略型消费者的存在,对两阶段销售期末未售完产品进行回购的订货模型进行研究,建立两阶段订货决策模型,并对模型的最优解进行理论分析,提出了寻求两阶段订货策略的简单方法。
Given the uncertainty of the product market, the supplier's repurchase commitment is an important strategy for the seller to reduce risk. Considering the existence of strategic consumers, the order model of repurchased products with unsold products at the end of the two-stage sales period was studied based on the repurchase contract. A two-stage ordering decision model was established and the optimal solution of the model was theoretically analyzed and a simple method of seeking a two-stage ordering strategy was proposed.
Given the uncertainty of the product market, the supplier's repurchase commitment is an important strategy for the seller to reduce risk. Considering the existence of strategic consumers, the order model of repurchased products with unsold products at the end of the two-stage sales period was studied based on the repurchase contract. A two-stage ordering decision model was established and the optimal solution of the model was theoretically analyzed and a simple method of seeking a two-stage ordering strategy was proposed.
引文
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[8]代建生,孟卫东,范波.风险规避供应链的回购契约安排[J].管理科学学报,2015,5(18):57-65.
[9]胡觉亮,孔云鹏,韩曙光.基于随机需求的服装供应链回购契约研究[J].浙江理工大学学报,2013,30(1):40-45.
[2]官振中,李晓力.供应质量不可靠下的易逝品最优订货和定价策略[J].统计与决策,2011(4):170-172.
[3]徐贤浩,陈雯,廖丽平,等.基于需求预测的短生命周期产品订货策略研究[J].管理科学学报,2013,16(4):22-32.
[4]徐永锋.易逝品信用支付集中决策订货策略[J].系统管理学报,2013,22(5):685-694.
[5] Taylor T A. Supply Chain Coordination Under Channel Rebates with Sales Effort Effect[J]. Management Science, 2002,48(8):992-1007.
[6]李娟,黄培清,顾锋.基于顾客战略行为下的供应链系统的绩效研究[J].中国管理科学,2007,15(4):77-82.
[7]张新鑫,侯文华,申成霖.顾客策略行为下基于CVAR和回购契约的供应链决策模型[J].中国管理科学,2015,2(23):80-91.
[8]代建生,孟卫东,范波.风险规避供应链的回购契约安排[J].管理科学学报,2015,5(18):57-65.
[9]胡觉亮,孔云鹏,韩曙光.基于随机需求的服装供应链回购契约研究[J].浙江理工大学学报,2013,30(1):40-45.