消费者对施用有机肥农产品的质量感知与支付意愿研究
|
摘要
基于1 522份消费者微观数据,研究了消费者对施用有机肥农产品的质量感知与支付意愿。研究表明,多数消费者能够感知到有机肥替代化肥对食品安全、环境友好和产品品质提高的影响;消费者对施用有机肥大米的平均支付溢价是1.108元/500 g;尽管环境风险感知对支付愿意的影响不显著,但是品质感知和"环保主义者"对支付意愿具有显著影响。
引文
[1]姜长云,杜志雄.关于推进农业供给侧结构性改革的思考[J].南京农业大学学报(社会科学版),2017,17(1):1-10.
[2]刘宇翔.消费者对有机粮食溢价支付行为分析---以河南省为例[J].农业技术经济,2013(12):43-53.
[3]BATTE M T,HAAB T C,HOOKER N H,et al.Putting their money where their mouths are:Consumer willingness to pay for multi-ingredient,processed organic food products[J].Food Policy,2007,32(2):145-159.
[4]尹世久,陈默,徐迎军.食品安全认证标识如何影响消费者偏好---以有机番茄为例[J].华中农业大学学报(社会科学版),2015(2):118-125.
[5]YIRIDOE E K,BONTI-ANKOMAH S,MARTIN R C.Comparison of consumer perceptions and preference toward organic versus conventionally produced foods:a review and update of the literature[J].Renewable Agriculture and Food Systems,2005,20(4):193-205.
[6]OLESEN I,ALFNES F,R覫RA M B,et al.Eliciting consumers'willingness to pay for organic and welfare-labelled salmon in a non-hypothetical choice experiment[J].Livestock Science,2010,127(2):218-226.
[7]周应恒,霍丽玥,彭晓佳.食品安全:消费者态度、购买意愿及信息的影响---对南京市超市消费者的调查分析[J].中国农村经济,2004(11):53-59.
[8]LANCASTER K.Consumer demand:a new approach[J].The Economic Journal,1972,82(328):1 416-1 417.
[9]HU W,TIMOTHY W,SANDRA B,et al.Assessing consumer willingness to pay for value-added blueberry Products using a payment card survey[J].Journal of Agricultural&Applied Economics,2011,43(2):243-258.
[10]HANEMANN W M.Welfare evaluations in contingent valuation experiments with discrete responses[J].American Journal of Agricultural Economics,1987,69(1):182-184.
[11]YU X,GAO Z,ZENG Y.Willingness to pay for the“Green Food”in China[J].Food Policy,2014,45:80-87.
[12]XIA W,ZENG Y.Consumer’s willingness to pay for organic food in the perspective of meta-analysis[C]//international conference on applied economics(ICOAE),2008:933-943.
[13]GAO Z,HOUSE L,BI X.Impact of satisficing behavior in online surveys on consumer preference and welfare estimates[J].Food Policy,2016,64:26-36.
[14]AMEMIYA T.Regression analysis when the dependent variable is truncated normal[J].Econometrica,1973,41(6):997-1 016.
[15]GAO Z,LI C,BAI J,et al.Chinese consumer quality perception and preference of sustainable milk[J/OL].China Economic Review(2016).http://dx.doi.org/10.1016/j.chieco.2016.05.004.
[2]刘宇翔.消费者对有机粮食溢价支付行为分析---以河南省为例[J].农业技术经济,2013(12):43-53.
[3]BATTE M T,HAAB T C,HOOKER N H,et al.Putting their money where their mouths are:Consumer willingness to pay for multi-ingredient,processed organic food products[J].Food Policy,2007,32(2):145-159.
[4]尹世久,陈默,徐迎军.食品安全认证标识如何影响消费者偏好---以有机番茄为例[J].华中农业大学学报(社会科学版),2015(2):118-125.
[5]YIRIDOE E K,BONTI-ANKOMAH S,MARTIN R C.Comparison of consumer perceptions and preference toward organic versus conventionally produced foods:a review and update of the literature[J].Renewable Agriculture and Food Systems,2005,20(4):193-205.
[6]OLESEN I,ALFNES F,R覫RA M B,et al.Eliciting consumers'willingness to pay for organic and welfare-labelled salmon in a non-hypothetical choice experiment[J].Livestock Science,2010,127(2):218-226.
[7]周应恒,霍丽玥,彭晓佳.食品安全:消费者态度、购买意愿及信息的影响---对南京市超市消费者的调查分析[J].中国农村经济,2004(11):53-59.
[8]LANCASTER K.Consumer demand:a new approach[J].The Economic Journal,1972,82(328):1 416-1 417.
[9]HU W,TIMOTHY W,SANDRA B,et al.Assessing consumer willingness to pay for value-added blueberry Products using a payment card survey[J].Journal of Agricultural&Applied Economics,2011,43(2):243-258.
[10]HANEMANN W M.Welfare evaluations in contingent valuation experiments with discrete responses[J].American Journal of Agricultural Economics,1987,69(1):182-184.
[11]YU X,GAO Z,ZENG Y.Willingness to pay for the“Green Food”in China[J].Food Policy,2014,45:80-87.
[12]XIA W,ZENG Y.Consumer’s willingness to pay for organic food in the perspective of meta-analysis[C]//international conference on applied economics(ICOAE),2008:933-943.
[13]GAO Z,HOUSE L,BI X.Impact of satisficing behavior in online surveys on consumer preference and welfare estimates[J].Food Policy,2016,64:26-36.
[14]AMEMIYA T.Regression analysis when the dependent variable is truncated normal[J].Econometrica,1973,41(6):997-1 016.
[15]GAO Z,LI C,BAI J,et al.Chinese consumer quality perception and preference of sustainable milk[J/OL].China Economic Review(2016).http://dx.doi.org/10.1016/j.chieco.2016.05.004.